Wayfinding to connect people with places

Wayfinding to connect people with places

Strategic design input that helps you navigate the complex

It's not just the buildings that make a place work; it's the spaces between them.

Wayfinding is central to creating successful places that connect with people.

We draw up user-centric wayfinding strategies and bespoke design solutions that encourage visitors to walk a little further and stay a little longer.

Find out more
Find out more

We talk about...

Complex environments

Town centres, universities and hospitals are prime examples of environments you could easily get lost in.

Wayfinding is much more than sign design. It's the art of cutting through the clutter of a place.

Strategic wayfinding

It's never too soon to talk about wayfinding. We work with local authorities and developers to turn masterplans into destinations.

Gone is the "car is king" mantra. Get the strategic wayfinding right and create places for people.

Placemaking

Signs are only one small piece of the wayfinding puzzle.

We get under the skin of a place to understand what makes it unique. Wayfinding elevates and celebrates hidden stories, to create memorable experiences that encourage people to stay a little longer.

How we work...

Our work falls into five key stages, each informing the next.

Placemaking isn't really linear, of course. Our work across all five stages informs our advice at any point, making sure you get a robust strategy that is realistic and deliverable.

1 Research

Site visits and information gathering help us gain insights to deeply understand and interpret a place.

2 Strategy

Our strategies keep the user front and centre. This starting point informs key design drivers and determine what information is needed, where.

3 Design

We create bespoke concepts that reflect a place's identity, choosing graphic treatments, colour and more to land on a solution that embraces user experience and inclusivity.

4 Develop

This is where we refine our design concept, working with prototypes and preparing detailed specifications ready for manufacture.

5 Deliver

We'll project manage the delivery, finalising sign artwork and providing design manuals to make sure the finished product looks just right.

How we work...

Our work falls into five key stages, each informing the next.

Placemaking isn't really linear, of course. Our work across all five stages informs our advice at any point, making sure you get a robust strategy that is realistic and deliverable.

01 Research

Site visits and information gathering help us glean insights to deeply understand and interpret a place.

02 Strategy

Our strategies keep the user front and centre. This starting point informs key design drivers and determine what information is needed, where.

03 Design

We create bespoke concepts that reflect a place's identity, choosing graphic treatments, colour and more to land on a solution that embraces user experience and inclusivity.

04 Develop

This is where we refine our design concept, working with prototypes and preparing detailed specifications ready for manufacture.

05 Deliver

We'll project manage the delivery, finalising sign artwork and providing design manuals to make sure the finished product looks just right.

Who we are...

We are a close-knit team with a whole host of design skills and experience.

With foundational expertise spanning architecture and masterplanning, to graphic, UX and 3D design, we are uniquely positioned to tackle problems and deliver exciting results.

Meet our team of creatives, using wayfinding and design to connect people with places.

Our team
Our team

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What's keeping us busy...

County Carlow

2021
Interpretation and wayfinding signage in the town, and county, of Carlow to celebrate what makes Carlow special.
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Cardiff

2023
A wayfinding strategy for the unique city of Cardiff, which also encompasses Cardiff Bay with its marina and international sports village.
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Limerick

2025
County-wide wayfinding strategy work for the city of Limerick to support the Council’s tourism strategy which then extended to other towns in the county.
Read more

What we're talking about...

July 29, 2025

The importance of storytelling: history, heritage & placemaking

Great placemaking relies on getting under the skin of somewhere. Acknowledging all that makes a place, well, a place.
July 15, 2025

Designing places people actually want to live in

The team shares its reflections on future living: what will the future look like and how do we design places people really want to live in?
July 3, 2025

Exploring the theory behind the 15-minute city

What if everything you needed really was just a short walk away? We’re unpacking the 15-minute city concept to debunk the myths.